Prepared to engage and share gratitude with York University donors during National Philanthropy Day; responsible for strategy, content, layout, photography, design and distribution involved in this email campaign
Prepared to recognize York University volunteers, including board and campaign cabinet members; responsible for strategy, content, layout, photography, design and distribution involved in this email campaign
Created to engage and communicate with senior leaders and people managers across Aon Hewitt Canada; responsible for strategy, editorial planning, content, layout, design and distribution involved in this e-newsletter
Created to engage and communicate with SHN Foundation donors and prospects, as well as internal staff and the community at-large; responsible for strategy, editorial planning, content, layout, design and distribution involved in this e-newsletter
Created to collect stories and statements of impact from York University students, faculty and staff for use in future digital content while engaging these internal audiences in the key priorities of the Impact fundraising campaign
Created as the storytelling element of SHN Foundation's Love, Scarborough campaign and comprised of 26 profiles (one for each letter of the alphabet) from community members, business leaders, SHN staff, patients, and donors
Prepared to consolidate and communicate ongoing KPIs and success metrics across digital channels used by Murphy's Farm Market & Bakery, including social media, email marketing and web analytics
Prepared to coordinate efforts to generate social media engagement for York University's Impact Campaign using the stories of impact collected as part of the "Share Your #YorkUImpact" Photo Contest (see above)
Prepared to provide a comprehensive strategic roadmap towards the creation of a new alumni and donor e-newsletter publication for Humber College and equip the team to showcase this initiative across the institution
Prepared to provide a comprehensive strategic roadmap towards the redevelopment of Humber College's Advancement & Alumni website and equip the team to showcase this initiative across the institution
Built to provide staff, physicians and the community with targeted fundraising opportunities for specific medical equipment at SHN; responsible for strategy, creative direction, content and promotion involved in this website
Built as the online hub for York’s $500-million Impact Campaign and recognized with the 2017 CCAE Prix d’Excellence Silver Award for Best Website; responsible for ongoing maintenance and content creation involved in this website
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